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Joanna Gordon (MBA, MCR, AAPI) is a tenant advisory expert with over 20 years’ experience across commercial, industrial and retail property and is now Director of Gordon Property Advisory Services, which she launched in late 2016. Jo had previously held positions at Jones Lang LaSalle, Colliers International, CB Richard Ellis and prior to starting her own business was the Head of Global Corporate Services for Knight Frank. 


Her client requirements have spanned Australia, New Zealand, Asia and the UK. As a Tenant Representative Jo has covered all aspects of CRE and prides herself on outstanding client relationship management working for Arup, Piper Alderman, Healthcare Australia and ING Bank across their national portfolios and more recently working with Chanel, Channel 9, Uniting Church, Asian Development Bank and Woolworths in NSW, where she is based.


Jo holds a Masters of Business Administration, a Masters of Corporate Real Estate and is a Licenced Real Estate Agent and a Prosci Certified Change Practitioner.  She is an active member of the Property Council of Australia (PCA), the Australian Property Institute (API) and is a Justice of the Peace. In 2012-2014, Jo was vice chair of the Sydney Chapter of UN Women and hosts regular functions for women in the property sector.


Data from IoT devices, PropTech and Artificial Intelligence tools present new opportunities for organisations who rapidly embrace innovation to increase efficiencies, reduce complexity and drive performance.  Landlords are focusing on advancements in technology to provide analytics in building automation systems, automation in property management job functions and to provide machine learning in real estate marketplaces.  Jo remarks that it is also an exciting time for Tenants; as a variety of new building initiatives provide opportunities for Tenants to source space within buildings where Landlords now market using 3D property visualization; provide more connected and immersive workplaces, smart office building systems and even AI chatbots to interact with building occupants. The new Accounting Standards AASB 16 rule introduced in 2019 also provide opportunities for cash rich occupiers to consider owner occupying buildings and implementing their own management systems.  However, there are risks. Target in the US was hacked through the retailer’s “Smart” HVAC system, giving hackers access to its corporate networks and over 40 million customers credit card and other sensitive information. Therefore Tenants may be reluctant in selecting buildings that are integrating advanced AI tools, without the comfort around the additional investments in cybersecurity.

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